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Banner Exchange Secrets
Banner exchanges are not as effective as they once were but hey free advertising is free advertising. Especially when you don’t have to go out of your way to advertise it exclusively. What do I mean? Well I use banner exchanges only on traffic exchanges at the very bottom of my ads. For those of you who are not familiar with banner exchanges, they are virtually the same as traffic exchanges.
I put banner exchanges on the bottom of my ad in the t Read More...
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Banner Advertising - What Goes Into It?
There have been few instances wherein online advertising looked for its print counterpart to set the standards. As there is a lot of divergence in their operations and the very nature of these two media platforms, what applies to one cannot be replicated in the other. Online marketers are keenly taking up Banner advertising for their marketing campaigns.
There are a few tools and techniques have been duly adopted by online advertisers, including Read More...
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Have Banner Ads Lost Their Appeal?
Banner ads pioneered internet marketing, with the internet's first ever banner ad making it's appearance in 1994. Today, the general user of the internet is becoming increasingly "net-savvy" and aware of advertisements. They are viewed as an annoyance by many and are almost always ignored by the general user. This is reflected with banner ads having an extremely low click-through-rate (CTR), with the average being less than 0.5% of the total numb Read More...
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